Keyword Research for SEO
What is Keyword research in SEO?
Keyword research is the process of finding and analyzing search terms that people enter into search engines with the goal of using that data for a specific purpose, often for search engine optimization (SEO) or general marketing. Keyword research can uncover queries to target, the popularity of these queries, their ranking difficulty, and more.
How to Research Keywords for Your SEO Strategy
- Make a list of important, relevant topics based on what you know about your business.
- Fill in those topic buckets with keywords.
- Understand How Intent Affects Keyword Research and Analyze Accordingly.
- Research related search terms.
- Use keyword research tools to your advantage.
Tools
- Use Google Keyword Planner
- Small seo tools website
- Semrush